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Posts Tagged Vodafone

Mind the (telehealth) Gap

Mind the (telehealth) Gap

For my blog this week I want to re-visit a topic I’ve called ‘the biggest barrier of all in mHealth adoption’ – that of communication. I was prompted to do this by a new survey this week from the UK government’s Technology Strategy Board which found that […]

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Where’s Pharma in mHealth?

Where’s Pharma in mHealth?

My blog this week is prompted by a headline I saw in Pharma Times “Pharma miles behind on multichannel marketing”. Now whilst multichannel marketing and mHealth are far from synonymous, it did resonate with me on the subject of Pharma and mHealth. For some time I‘ve been […]

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